Like we were in Paris, but we were somewhere else. 🥖
Paris? Not quite. Try Wiltson, North Carolina.
Back Roads Bread Company is leading the charge in Wiltson’s culinary renaissance, slinging the kind of artisanal pastries that feel straight out of a European daydream. Traditional almond croissants, flaky ham and cheese perfection, and deep, dark chocolate croissants that should come with a warning label. And then there’s that scalloped potato bun—listen, if you haven’t experienced the magic of bread cradling layers of creamy potatoes, smoky bacon, and caramelized onions, have you really lived? It might just edge out a Flo’s Tenderloin & Hoop Cheese Biscuit for the heftiest baked good in town
Wilson is no longer just a stop on the way to somewhere else. It’s a destination. A place where food, creativity, and culture are colliding in the best way possible. And if Back Roads Bread Company is any indication, this town isn’t just on the rise—it’s straight-up ascending.
We Told Y’all—Wilson’s on the Come Up. 
Back Roads Bread Company is located at 2801 Ward Blvd Suite 3T in Wilson, North Carolina 27896
